In my junior year of college, I studied at KEA Kobenhavn’s School of Design and Technology. This was my first time living abroad, and the most challenging and exciting time. KEA’s students are not all Danish, and many come from around the world. The education style here was much different than my experience in the states, and focused on emulating a true office environment. To achieve this, professors applied lessons from the curriculum to three client projects. They were primarily Danish companies: Harboe, Sagaz and VEGA. You can read the full deets of the KEA experience in this synopsis.
Harboe is a Danish soft drink company that was looking for strategies to launch their product, Bear Beer, into the Chinese market. This was my first client project at KEA, where I worked with a team of seven to create an insight report and brand manual for a marketing plan. Insight | Brand Manual
Sagaz is a publishing company who creates hotel magazines and were looking for a creative solution to allow magazine content on the go. My peers and I got together to form a creative agency, which we’ve called ’42’. After visually branding and forming an identity of our creative team, we took on Sagaz as our client and developed a concept for a digital magazine. Insight | Solution
VEGA is Kobenhavn’s largest music venue. The goal was to receive the client’s pitch and create a digital solution to fit their needs — in 24 hours. We worked overnight to develop a digital solution to promote up-coming shows. The Pitch | About VEGA
These past two weeks I’ve been working with artist Angelo Bellebono on his project, Before me and After My Time. His work explores “belonging, identity, transformation and the changing nature of things.” The project began in 2014 when Angelo started working with the Lenape Tribe, who were the original inhabitants of New York. He drew a natural connection between his previous residence in Morrocco and Appalachian mountains, that were once connected as Pangea. When I first met Angelo, he had invited me to come with him to collect the soil from the Lenape’s historical home located in Inwood Hill Park, where the Native American caves can still be found today.
I created this video as a compilation following Angelo’s process in creating the mural for the Lenape Tribe. Other photo and video contributions are credited to Carla Ciatto and Lucy Rovetto.
To see more of his work, you can check out his page here: http://www.angelobellobono.com/
During college I had the opportunity to work with the Rubin Museum of Art’s digital team. Located in Chelsea NYC, The Rubin promotes the art and culture of the Himalayas. My reel shows excerpts from some of the projects I worked on. The introduction are some bloopers from the introductions we filmed for the Rubin’s artist talk series, Brain Waves and Red Book and Talks About Nothing. I edited the film from the series with including the introduction for artists including Laurie Anderson, Martin Scorsese, Fiona Shaw, and Bill Viola.
Casting the Divinewas a video displaying the museum’s 5th floor Nyingjei Lam Collection. This was the first time the works have been shown together, and the collector requested a video. We were also experimenting to see if we could create similar videos with curator commentary. These videos could be available for people who could not see RMA’s exhibitions in person. I worked on the photography, and video editing from start to end.
I worked on two other smaller projects at the RMA. The museum held an exhibition about Homai Vyarawalla, India’s first woman photo journalist. We created a promotional video where I helped to shoot footage in our studio of curator commentary, and subtitles. I also did the photography for their Verbal Description Demonstration Video. A new project was being developed to provide a verbal description of works for visually impaired patrons.